Full Job Description
About the Position
Are you an innovative thinker with a passion for storytelling and digital marketing? Do you thrive in a dynamic environment where creativity and analytical thinking meet? We invite you to join our team in Telluride, Colorado, as a Digital Content Strategist at Tech Innovations Inc., a leading player in the technology sector.
Company Overview
Tech Innovations Inc. is a cutting-edge technology firm dedicated to bridging the gap between groundbreaking technology and consumer needs. With a commitment to excellence and a focus on enhancing user experiences, we constantly push the boundaries of what’s possible. Nestled in the heart of Telluride, we offer employees not just a job, but a lifestyle balanced with creativity, adventure, and community.
Position Overview
As a Digital Content Strategist, you will be at the forefront of developing and executing our comprehensive content strategy. You will collaborate with a diverse team of marketing, design, and product specialists to create compelling content that resonates with our audience. Your role will be essential in amplifying our brand message, driving user engagement, and ultimately contributing to our revenue growth.
Key Responsibilities
- Develop and implement an overarching digital content strategy that aligns with company goals and audience needs.
- Create high-quality, engaging, SEO-optimized content across various platforms, including blogs, social media, email newsletters, and website pages.
- Utilize analytics tools to measure and improve content performance, refining knowledge of audience demographics, preferences, and behaviors.
- Lead brainstorming sessions and creative workshops to foster innovative content ideas and campaigns.
- Work closely with graphic designers and multimedia specialists to produce visually engaging content.
- Manage content calendars and coordinate with teams to ensure timely delivery and effective promotional timing.
- Stay updated on industry trends and emerging digital marketing practices to keep our strategies fresh and competitive.
- Conduct keyword research and implement SEO best practices to enhance content visibility and organic search rankings.
- Engage with our audience on social media and through comments or feedback to build a community around our brand.
- Monitor competitors’ content strategies and industry benchmarks to ensure we stay ahead of the curve.
Qualifications
The ideal candidate will possess a mix of creativity, strategic thinking, and analytical skills. We are looking for someone who can not only create excellent content but also measure and optimize its effectiveness.
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Proven experience (3-5 years) as a digital content strategist or in similar roles.
- Strong understanding of SEO principles and experience with content management systems.
- A portfolio showcasing previous content work, particularly that which resulted in measurable outcomes.
- Experience with social media platforms and digital marketing tools (Google Analytics, Hootsuite, etc.).
- Excellent writing, editing, and communication skills, with an eye for detail.
- Ability to work collaboratively in a team environment and adapt quickly to changing priorities.
- Familiarity with HTML/CSS is a plus.
What We Offer
Tech Innovations Inc. believes in nurturing talent and providing opportunities for professional growth. Here’s what you can expect when you join our team:
- A competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- Generous vacation and paid time off policy.
- Retirement savings plan with company matching.
- Ongoing professional development and training opportunities.
- A dynamic and inclusive work culture that values creativity and innovation.
- Access to our outdoor adventure club, encouraging a healthy work-life balance.
Life in Telluride
Telluride, Colorado, is not just known for its stunning mountain views and world-class skiing; it’s also a vibrant community filled with art, culture, and a spirit of adventure. Living in Telluride offers a unique lifestyle that blends productivity with outdoor exploration. From hiking and biking in the summer to skiing and snowboarding in the winter, there’s never a dull moment. Enjoy local festivals, exquisite dining options, and engaging community events that make Telluride a wonderful place to call home.
How to Apply
If you’re ready to make an impact as a Digital Content Strategist and work in an inspiring environment, we want to hear from you! Please submit your resume, cover letter, and a link to your portfolio detailing your relevant experience and why you would be a great fit for Tech Innovations Inc. Join us in shaping the future of technology while enjoying all that Telluride has to offer!
Tech Innovations Inc. is an equal opportunity employer and promotes a diverse and inclusive workplace. We encourage applications from all qualified individuals.